The Hearing Loss Association of America (HLAA) offers corporations national sponsorship opportunities including the National Walk4Hearing, the Annual Convention and Program Sponsorships. Your participation and support will widen your outreach to more consumer groups with hearing loss including: parents with young children, young adults, current and older veterans, consumers with mild to moderate hearing loss, diverse and underrepresented communities, baby boomers, and seniors.
HLAA, the leading national nonprofit representing 36 million Americas with hearing loss, has extensive outreach on both the grassroots and national levels. Together with our valued partners, we can pool our resources and ideas to deliver a range of innovative and vital programs that directly benefit consumers with hearing loss and their families.
As an HLAA corporate partner, you have an opportunity to expand your market reach and build brand identity resulting in a greater return on investment while leveraging your philanthropic commitments with marketing dollars.
HLAA’s National Walk4Hearing
HLAA’s National Walk4Hearing has grown to 23 cities across the country and over 18,000 people have participated since it began in 2006. The walks, held in the spring and fall, draw thousands of participants and supporters to help raise public awareness, support for recognition of hearing loss as a public health issue, and to erase the stigma.
The National Walk4Hearing offers corporate sponsors high visibility and recognition at the grassroots and the national levels along with a chance for your marketing staff to meet customers and potential customers on a one-to-one basis. The walks are organized by local HLAA chapters, who often host corporate marketing individuals at chapter meetings, to discuss the latest information on hearing products, technology and hearing health. Additionally, HLAA walks often receive extensive local community media coverage.
Sponsorship and marketing opportunities include:
- National sponsorship (including exclusive sponsorship options)
- Local sponsorships
- National business chair or local business chair opportunities
- Corporate employee participation in walks
Corporate Sponsorships are available at:
- Presenting Level - $35,000
- Platinum Level - $20,000
- Gold Level - $10,000
A copy of the 2011 prospectus is available by clicking here, HLAA National Walk4Hearing Corporate Sponsorships Prospectus. For more information please contact HLAA, Development Office at 301.657.2248 or firstname.lastname@example.org.
HLAA’s Annual Convention offers our corporate partners the opportunity to reach HLAA members, state and local chapters, consumers with hearing loss and their families, and hearing health professionals from across the country.
Sponsorship and marketing opportunities include:
- Event sponsorship
- Exhibit booths
- Demo room presentations
- Special events (i.e. hearing screening, hospitality suites, etc.)
HLAA offers multiple benefits and recognition opportunities to our sponsors that will maximize your marketing budget.
For more information and to review the Corporate Sponsorship Prospectus, please go to the Exhibit and Marketing Opportunities page or contact HLAA at 301.657.2248.
A core value of HLAA is to provide educational programming to consumers with hearing loss and their families to help them effectively communicate and participate in a full and active life. Consumers with hearing loss turn to HLAA for current information and educational programs that will enhance and change their lives. Your sponsorship support will be recognized in printed and online materials, press releases, and in program advertising. We are also open to program ideas that you may be interested in sponsoring.
Program Sponsorship Opportunities Include:
Infomercial Webinars – Only HLAA corporate members are offered the opportunity to underwrite infomercial webinars. Special pricing is available for multiple webinar support. HLAA works with our corporate sponsors on topic selection but does not promote any one product or service.
Parent Wiki – HLAA maintains an active wiki for parents with children with hearing loss, www.kidsandhearingloss.org, which offers a venue for parents to exchange information and ideas and locate resources.
Chapter Wiki/Website – Several HLAA state and local chapters have active wikis and websites for consumers to communicate with each other, provide educational information, resources, support, and coping skills.
Young Adults – HLAA’s young adults with hearing loss have developed a social networking site, HearingLossNation, to share views and news. This is a unique opportunity to reach out to young adults.
Hearing Assistive Hearing Technology Projects – HLAA continues to expand its technology capacity to conduct outreach to more consumers with hearing loss including underserved communities, young adults, parents of children with hearing loss, young veterans, and people with mild to moderate hearing loss. Sponsorship of HAT projects is an opportunity to reach out to more consumers to market your products and services.
Academy Learning Program – HLAA’s Learning Academy provides online training to hearing healthcare professionals for CEU’s. The Academy is the leading source of information and education on hearing loss.
Outreach to People with Mild to Moderate Hearing Loss – HLAA recognizes that there are millions of people with mild to moderate hearing loss seeking resources and information about hearing health and services, particularly baby boomers. Sponsorship of this program will identify new markets for products and services.
Teaching Hearing Health and Hearing Protection – Hearing loss is the third largest public health issue in America and HLAA is dedicated to educating the general public about hearing health and hearing protection. Sponsorship of this program will increase public awareness and open the doors to new markets.
Reduce Hearing Assistive Technology Returns Thru Education – HLAA seeks to develop online and printed materials to educate consumers with hearing loss on the correct use and capacity of hearing assistive technology to reduce returns and dissatisfaction. This program benefits consumers and manufacturers of HAT.
Product Focus Groups – HLAA supports efforts to increase the effectiveness and ease of use of hearing assistive technology and has the capacity to conduct product focus groups through its membership. The sponsor of this program will receive valuable product information feedback.
Chapter Education Projects – HLAA has 200 local chapters and 14 state organizations that provide support and education to thousands of consumers with hearing loss and families. This is an opportunity to sponsor HLAA’s grass roots efforts and outreach to new consumers.
Capacity-Building Projects – HLAA, like most nonprofits, needs partners to invest in the organization’s infrastructure to help better serve consumers with hearing loss. Sponsor support is an investment in the future of HLAA.
Materials – Printed and Online Projects - HLAA offers opportunities to underwrite printed and online educational and informational materials for consumers with hearing loss. Sponsors will have an opportunity to provide consumers with valuable product information.
Doctor /Medical Professional Seminars – HLAA will develop health care provider seminars to educate professionals about the need to include hearing screening and detection as part of annual health care check-ups – for young children to seniors. Sponsors will have an opportunity to expand potential markets.
Babies and Young Children Hearing Screening and Detection – HLAA offers sponsors opportunities to support online educational webinars for parents to encourage them to get early intervention, screening, and detection for their babies and young children.
Online Member Surveys – HLAA has the capability to conduct online member surveys on topics impacting consumers to help improve products and services from a consumer perspective. Learn what the market place is saying and how your company can benefit from this information.
Scholarships – Sponsors have an opportunity to underwrite scholarships for consumers with hearing loss lacking resources to attend HLAA’s Annual Convention. They will receive recognition in convention printed and online materials. HLAA is particularly interested in support for young adults, veterans and underserved communities.
Underserved Community Outreach (including language translation) – HLAA is committed to outreach to underserved communities. Currently HLAA is seeking support to translate online and printed materials into Spanish. Sponsors have an opportunity to reach new markets.
Veteran Outreach (recent Iraqi/Afghanistan and older veterans) – Sponsors can support outreach to young veterans, many returning with hearing loss issues and tinnitus, as well as support for older veterans with hearing loss.
HLAA Program Sponsorship opportunities support the core values and mission of HLAA. Program sponsorship opportunities insure that you will reach your target audience and provide much needed educational programming to consumers. For more information please contact the Development Office at 301.657.2248 or email@example.com.