HLAA Technology Showcase Webinar: Is Bluetooth® Technology the New Standard for Assistive Listening Systems?

November 15, 2022 @ 2:00 pm – 2:30 pm
Join by computer or mobile device.

When: Tuesday, November 15, 2022
Time: 2-2:30 p.m. (ET)

Hearing loops and telecoils have long been the standard for assistive listening in public locations and have provided great benefits to people with hearing loss. Bluetooth® technology has now introduced Auracast™ broadcast audio, a new capability that enables an audio transmitter to broadcast to an unlimited number of nearby Bluetooth if you have the ® in one place, should be in all audio receivers. This new standard will enable public locations to stream high-quality, stereo audio directly to visitors with hearing instruments. Representatives from the hearing industry, including major hearing device manufacturers, system providers, operating system vendors, and consumer advocacy groups are working together with the Bluetooth Special Interest Group (SIG) to ensure this new Bluetooth® standard for broadcast audio meets the growing need for consistent and always-present audio accessibility. What does this mean for the future of assistive listening technology and audio accessibility?

In this webinar, Chuck Sabin, senior director of market development at the Bluetooth SIG will discuss how Auracast™ broadcast audio will enable the next generation of assistive listening systems, help drive broader adoption of hearing assistance at public locations and help drive new audio experiences for everyone.

Attendees will gain a clear understanding of:
1. The challenges inhibiting wide-scale deployment of current assistive listening systems
2. The initial use cases driving Auracast™ broadcast audio for assistive listening
3. The benefits Bluetooth LE Audio and Auracast™ broadcast audio will bring to Bluetooth® hearing aid users
4. Realistic timelines for the adoption of Auracast™ broadcast audio in public venues
5. How industry collaboration will help ensure a consistent user experience across locations and how advocacy today paves the way for new technology tomorrow

Learn how Auracast™ broadcast audio will expand the availability of assistive listening systems and hearing devices, propel new opportunities for hearing accessibility, and expand the promise of better health through better hearing for everyone.


Chuck Sabin BluetoothChuck Sabin, Senior Director, Market Development, Bluetooth SIG

Chuck Sabin is responsible for market development and research at the Bluetooth SIG and leads a wide range of market research, market planning, and business development initiatives. Working with the Bluetooth SIG executive team, board of directors, and member companies, Chuck helps to expose insight, trends, and projections that influence and drive the development of strategic business priorities. A proud member of the Bluetooth SIG team for ten years, Chuck has an extensive background in marketing, product management, planning, and business development for mobile wireless networks, enterprise servers, mobile operating systems, mobile devices, and client software and services. linkedin.com/in/chucksabin/   

Register for Webinar


Helpful Hints and Tutorials

    • Zoom concerns have been addressed and procedures will be modified as Zoom continues to update their software. The main security issue was with open meetings. When you register, it creates a unique link for a password protected session.
    • Use a computer. If possible, attend the meeting on a computer rather than via a smart phone or iPad. This will give you the best layout to view the captions as well as other meeting features.
  • Update Zoom. Make sure to upgrade to the latest version of Zoom.
  • Captions. HLAA Webinars are open or closed captioned. Subtitles will be visible at the bottom of the meeting zoom screen.
  • Check your time zone. This meeting will take place live at 2 p.m. ET, 1 p.m. CT, Noon, MT and 11 a.m. PT. If you are in a different time zone, please adjust the time so you do not miss the meeting.
  • Questions? Feel free to email us at webinars@hearingloss.org. If you are in a different time zone, please adjust the time so you do not miss the meeting.

NOTE: HLAA does not offer Continuing Education Units (CEUs) for participation in our webinars.

Questions? Feel free to email us at webinars@hearingloss.org.